...in many segments of the Brazilian market, especially in Mobile.
Mobile Operator OI just announced that its customer base increased by 50% in 2005 to a total of 10,3 million clients. Oi is part of fixed line operator Telemar and according to spokesmen the growth rate is due to cross marketing effects. Oi was one of the first mobile operators to run on GSM technology and has a market share of 11,99% , 4th place in the ranking after Vivo (34,54%), TIM (23,42% ), Claro (21,64% ) in Brazil according to Dec 05 figures. GSM technology in Brazil currently accounts for about 52%, leaving behing CDMA (28%) and TDMA (20%). Something to bare in mind though about this country: from more then 87 million cellphones and a growth rate of 31% in comparison to Dec 04, 80% of Brazilian cellphones are pre-paid. (Source: Anatel, Dec 05 figures)
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