Copa do Mundo, Soccer and Technology

The number of my posts about the Soccer Wold Championship scares me, for I am just the typical woman who does not care much about that sport but enjoys listening to men talking enthousiastically about it (and not understanding a word when the name dropping starts but admiring the sparks in their eyes when it comes to their favourite teams). And I only started understanding the offsite rule when I went diving into the ocean in Ipanema one stormy day with Fabian and Stefan, and Stefan got hit by a mega wave.. cause he was offsite.
Technologically speaking it is just amazing what I read today: vai ser um show de alta technologia! The first Copa in high resolution transmitted for the widescreen format around the globe through fibre optic lines. My beloved Brazil just did not define its standard HDTV yet, what a pain! But lucky you subscribers of Pay TV NET Digital or Sky cause they are based on digital transmission.
But subscribers of Brazilian operator TIM and its service Tim TV Access will be able to assist the games on their cellphones.
Besides, Deutsche Telekom is one of the offical sponsors and is responsible through its IT branch T-Systems for the hi-tech supply and infrastructure in the stadiums.
In order to provide a worldwide estimated audience of 3,5 billion people with information, 15.000 journalists will be covering the event really professionally equipped.
Each one of them gets a laptop with Wi-Fi connection, 1-2Mb bandwith to send home the latest news about the game, with the stadium in Berlin itself offering 3.000 access points around the green grass. WOW!